A partnership between Eden Park and the Change & Check campaign is set to save lives across New Zealand.
The campaign, spearheaded by More FM radio host and breast cancer survivor Sarah Gandy, aims to raise awareness of the nine signs and symptoms of breast cancer through its informative stickers, which will now be placed in every women’s bathroom and changing room at New Zealand's largest stadium.
In a heartfelt conversation with More FM hosts Sarah and Flynny, Eden Park CEO Nick Soutner announced the stadium’s commitment to the campaign, emphasising the unique opportunity to reach a large number of women.
"We have 18 dedicated women's change rooms and welcomed over a million patrons last year. There’s probably no better advertising opportunity for such a wonderful campaign," said Soutner.
Sarah Gandy shared how this campaign holds a personal significance to her, given her journey with breast cancer. “You saying this, I guarantee you that we will save at least one life from this, more, I'm sure, but I can unequivocally say it'll be at least one,” she expressed, highlighting the campaign's potential impact on early detection.
Gandy also reflected on the success of previous campaigns, noting that the stickers had already made a difference, even during challenging times like the COVID lockdown.
“I get messages from women saying they found their breast cancer because of these stickers in bathrooms and changing rooms," she shared. This new partnership with Eden Park is a critical next step, ensuring that many more women can access these life-saving reminders.
Nick Soutner’s connection to the cause further underscored the importance of this initiative.
Reflecting on his family, he shared, “I feel so proud to be part of something like this campaign. The five most important people in my life, my mother, my wife, my two daughters, and my newborn son, make this even more meaningful.”
The collaboration will ensure that the Change and Check stickers are seen by over 200,000 people in the next month alone, with upcoming major events, including concerts by Travis Scott and Coldplay. With every sticker, a life-saving message reaches new audiences, encouraging early detection and empowering women to take charge of their health.
This initiative not only highlights the power of community partnerships but also underscores the critical role that awareness can play in early detection. As the team at Eden Park prepares to roll out the campaign, they are set to make a lasting impact on the health and lives of New Zealand women, making Eden Park a true community asset.
Find out how you can get your own Change & Check stickers here.
