Patrick Cotter, a third-year Agribusiness and Food Marketing student at Lincoln University, discusses his dual role as a student and industry innovator.
He shares his hands-on experience working part-time for Exquisite Wool Traders and collaborating with Nadia Lim on the Woolpot Project.
Cotter highlights how he applies academic theories to real-world challenges, managing international supply chains and contributing to the development of eco-friendly wool pots.
He also delves into the broader implications of wool in sustainability, the importance of consumer education, and his future career aspirations.
Listen to the full chat between Patrick Cotter and Dominic George above.
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